Drug Market Insights

Knowledge you can put to work

Understanding the potential markets for your product is essential. Our business intelligence tools can help maximize your product's success with insights into the purchasing and utilization patterns of your customers.

Physician and account alerts

Deliver the right tactics at the right time with SiteALERT

Predictive market intelligence

Refine your targeting and segmenting tools with CustomANALYTICS

Physician prescribing insights

Understand physician prescribing behaviors with Specialty Dispensing Insights

 
 

SiteALERT

Target your marketing efforts

SiteALERT provides you with a customized report of which physicians are adopting and utilizing specific drugs, and how regularly they are doing so. This enables you to take a closer look at previously unknown market potentials by tumor type, disease state, or drug sequencing to help you accurately adjust your marketing spend. We'll help you target specific segments and communicate your message clearly to the physicians who prescribe your product. 

 

CustomANALYTICS

Uncover your opportunities

With CustomANALYTICS, we'll be your consultative, solution-oriented partner, delivering insights into prescribing patterns to improve usage and uptake of your drug. Using data standardized to your definitions to account for disease-specific attributes and metrics, you can assess the current state of your product and enhance baseline segmentation and targeting. We can also help you look at your competitive landscape through Opportunity and Risk Assessment reports, giving you visibility into what customers buy which products and when.

 

Specialty Dispensing Insights

Understanding physician prescribing behavior

Our customized reports include prescription claims of oral anti-cancer therapies and supportive care agents dispensed from members of ION's medically integrated dispensing program. Generated from a network of over 1,600 physicians from more than 160 unique sites, Specialty Dispensing Insights can help you develop a deeper understanding of individual physician prescribing patterns to enhance targeted education, sales, and marketing. Set your segments and cadence of reporting, and start turning data into action. 

Your insights are waiting.

When it comes to data, bigger really is better. Discover the insights you can unlock when you tap into the power of the AmerisourceBergen network.